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¿CUANDO HACER EL CAMBIO? (PARTE III)

JUNE 2000   -  Volume: 75 -  Pages: 41-50

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Una vez valorados todos estos aspectos, la empresa debe tomar una importante decisión: cuándo hacer cl cambio al curo, entre el 1 de enero de 1999 y el 31 de diciembre de 2001, o bien esperar hasta el 1 de enero de 2002. La mayoría de las grandes empresas (sobre todo las del sector industrial y las Instituciones financieras) decidieron trabajar y ofrecer sus servicios en euros desde el 1 de enero de 1999. Esta decisión ya tiene una clara influencia sobre muchas PYMES pues para muchas de ellas son sus principales clientes. Además, conviene conocer cuál es la estrategia de los proveedores, de la competencia y observar las demandas de los clientes. En definitiva, esta decisión no debe contemplarse como una medida de carácter unilateral. A continuación se presentan las cuestiones que han de considerarse para tomar tal decisión, estableciendo una clasificación, de carácter aproximativo, por sectores.

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